Contents Page Analysis

The contents page for NME magazine is dominated by a single image of a band called Blur, who have reunited here for a London premier. Their body language suggests comfortability and friendliness towards each other and ergo towards the consumer. In contrary, their mode of indirect address implies a less forward and more chilled relationship with the reader. This suits the target audience of 16 - 24 year old males as they would relate to the comfortability and laid back attititude. The fact that the main focus on this music group is not the music side of it but a 'movie' aspect, it relates to the rebellious, unstereotypical ethos of the magazine. The only other image is a small picture of a January issue of NME, simply to pomote themselves so the readers continue buying NME.

The colours used are black, red and white, which together create a very stylish effect. These colours match the colours on the front cover and thus a house style is being developed. The fonts used are the plain and easy-to-read like on the cover, again to avoid messiness and keep the house style.

The contents information is on the far left, allowing room for a poweul story to capture readers' attention. This makes it seem like the actual stories and interviews are more important to the magazine than a guide on how to access the magazine. The actual contents are organised in an alphabetical sorting, unlike other magazines that simply follow a chronological order. This makes is easier to find the artists readers are interested in, making the magazine very simple to navigate.

There is a strip on the bottom of the page that works as a promotional offer; it states that a subscription with NME will allow constant readers to get an issue for 85p, which would appeal to the target audience very much who do not have a large amount of money.

On the top right corner of the contents page, there is a small NME logo. This makes the magazine appear to be humble as they are less important than the dominating Blur article. Plus, as the readers have opened up an NME magazine, they would be aware of which magazine they are reading and a dominating NME logo is not necessary inside, whereas on the front cover a consistant dominating title would make more sense.